Monday, March 15, 2010

Ad comp renderings in two sizes

Here are part of a series of comp renderings for magazine ads. The problem here was that I had to do single page ads as well as double spread versions. Because of the size requirements I had to change some of the compositions.

AdComps1

The double spread version is above and the single page rendering is below.

AdComps2

AdComps3

In this case I tried a different concept for each version.

AdComps4

AdComps5

On this concept I was able to keep the visuals similar.

AdComps6

These examples demonstrate some of the unique problems comp artists can face on certain assignments.

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